Thursday, June 12, 2008

SEO Targeted Marketing Helps You Rank Higher And Sell Products

SEO Targeted Marketing Helps You Rank Higher And Sell Products
by Rex Stevenson
Free Copy Of 14 Point Webcopy Analysis By Yanik Silver
Search Engine Optimization is the use of certain word to help get you a better ranking within the search engines. But many times we get so focused on using just the right words and repeating those words a certain number of times so that the search engines will list us under those words that we lose sight of what our content is. The content and the information we try to transmit to readers becomes lost on the way. And whatever we wrote becomes unreadable, uninteresting and even silly.

So what is SEO anyway? SEO is the algorithm that webmasters use to improve the way the search engines see the website. The purpose is to improve a websites rankings and ring in more traffic. But SEO is changing and now its no longer just about using the right words to get a site in the right rank, now its about getting quality content too, something that readers may actually be interested in and interested in learning about.

You want to get the right kind of traffic, the kind that is interested in what you have to say and what your product is, and that is the right kind of SEO that you want. It is therefore, very important that you get the right king of information on your site, information that others would be interested in knowing about. You don't want to optimize your page for cars, if what you sell is bikes. Because even if you do get the traffic, that traffic is not there to buy bicycles, no matter how high you have ranked for bicycles.

So essentially, SEO target marketing "kills two birds with one stone". You give the reader the information he needs, and the search engines rank you for having relevant information to the keywords you are using.

The increase of traffic will be due to the relevance of the information of your site to your product, and thus this will produce more sales. SEO marketing deals with getting interested visitors to your site.

When you interest your readers in your site then those visitors are more likely to convert into buyers. You will be happier with the relevant traffic you are getting, and they will be happier because they are getting what they actually look for.

When you market online you always want to pay attention to SEO, but only SEO for the market you want and for the people that may be interested in your product.

Balance your content and your SEO efforts and you will get ranked for the right keywords and you will convert readers into buyers. You will stand out as the expert in the field.

About the Author:

When you are doing seo target marketing, a blog is a very good tool to use to drive unlimited free website traffic to your sites.

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