Showing posts with label Social Bookmarking. Show all posts
Showing posts with label Social Bookmarking. Show all posts

Saturday, November 22, 2008

Increase Social Bookmarking On Your Blog By 200% With These Magic Words

Increase Social Bookmarking On Your Blog By 200% With These Magic Words
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There is one simple blog marketing tip that I know of that is very simple to implement and at the same time appears to be very effective. It is a technique that I have been constantly using which seems to be significantly increasing the number of times that people socially bookmark my blog posts. You see, people are in the habit of placing icons on their blogs and websites that allow people to bookmark the content through different social bookmarking websites such as Delicious, Furl, Yahoo Bookmarks, etc. Needless to say, this is a really great idea! The more your blog and/or website is bookmarked, the more exposure your business will get across the web.

Now, just the simple act of placing those icons doesn't mean that people will go ahead and bookmark your site. Your chances are a lot higher with those icons, but it still takes someone a little bit of effort to go ahead and decide to bookmark your website. But what I have seen some people do on their blogs to increase bookmarking is probably the most effective thing discussed thus far!

So what have a select few been doing? Well, people have been using the "magic words" in order to increase bookmarking. Most of the time, this doesn't even come through an elaborate use of these magic words. Sometimes I will see people simply say "Please Bookmark," and then supply the icons at the end of the blog post. Now, most people wouldn't find these words particularly interesting, but the first time I saw somebody do this it reminded me of an effective technique that people use in video marketing.

You see, in video marketing a lot of people will ask people at the end of their videos to simply rank, comment, or share the video with other people. It is not odd to see a video with this type of request to have 1 out of 30 viewers rank the video. When comparing these numbers to videos that don't ask you to rank, comment, or share the video, many of these videos struggle to get 1 out of 200 people to rank the video, and it may sound silly of me to suggest this, but I think the reason why is that people are a lot more likely to rank a video if you simply just ask them to do so!

So, what does this mean for a blog or website? Yes folks! I am suggesting that if you simply ask people kindly to bookmark your blog, then they will be a whole lot more likely to do it than if you had just provided them with the social bookmarking links.

Now, my hypothesis is that if your blog post has some really great content, and THEN you ask them to bookmark your page, you will probably have the highest chances of people bookmarking your webpage. I believe that if people feel like that you provided them with that great content, then they might even feel like that they owe you the favor to simply bookmark your webpage. And if you get enough people to do this, then you will get even more and more free traffic to your website. And it will all be because you remembered to say the magic words!

Daniel Pereira is an expert at driving free traffic to your website. For 2 free eBooks, free weekly conference calls, and a free mini course, just head on over to http://www.TheFreeTrafficFormula.com . You can also visit "The Free Traffic Blog" at http://www.TheFreeTrafficFormula.com/blog for more free information.

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Friday, May 16, 2008

How to benefit from Social Sites

Social sites have become the latest craze on the Internet. Social Marketing can also be seen as the next wave of internet marketing. Everyone has heard about social sites and benefits from such sites. Social sites provide a lot of freedom and interactivity to the user. Such sites are powered by the latest technologies like AJAX and allow users to personalize page backgrounds,style,post their music, post videos, store documents, share their favorites and connect with people. Users can also post their pictures, share them with friends and even invite or search for new friends.

But how exactly do these sites help your site and its rankings? By sending huge amounts of traffic and getting you a good ranking on search engines.

There are two types of social sites. One is social networking and the other type is social bookmarking. Social networking sites provide you an easy way to connect with people who share similar interests like you. Sites like MySpace, Orkut, Bebo, Facebook, Hi5, Friendster are popular among users. These sites have a huge user base and provide an excellent opportunity for advertising your site. There are also specialized social networking sites like 43Things, MomJunction, Mothersclick which cater to specific interests.

Some social networking sites group people with common interests, but some sites are "traditional networking sites" and allow you to search for friends based on your interests. In any case you will always have a larger audience for showcasing your site. Sites like Facebook and MySpace allow you to post your advertisements and promote your products, provided you are not spamming. If you have a really good site, you will surely find a large visitor base just by showcasing your site on your profile.

Social bookmarking sites provide you easy way to store, organize, manage your bookmarks as well as share them with your friends. You can bookmark any URL or page you liked and even mark them for public or private viewing. Social bookmarking sites also provide you with the option of tagging your bookmarks. Some of the bookmarking sites link directly to your URL’s thus helping your site in getting valuable back links and quick indexing. Sites like Stumbleupon, Digg, Delicious are known to send huge traffic to your site. If you manage to get on the front page of these sites, you should be prepared to handle a huge number of visitors to your site.

Search engines spiders love social sites and usually follow links on these sites. This means if you have your site link on social networking and bookmarking sites, your site will be indexed quickly.

If you happen to be using Wordpress for your blog, you should use some good plugins like Socialmarker, Socializer and Addthis. These plugins provide your site visitors a quick option to bookmark your site. Getting bookmarked from different users and different bookmarking sites will definitely help your site rank better on search engines. Some plugins like Onlywire automatically bookmark your post to 20 different bookmarking sites as soon as you publish your post.

It is a known fact that the video and photo sharing sites like Youtube and Flickr are visited by millions of people everyday. If you think out of the box and use your creativity, your published video will get your site the traffic you've always wanted. Some video sharing sites like Metacafe also pay you a part of their revenue just for publishing your video.

Like it or not, social sites have become an integral part of the internet. You need to use this opportunity to you advantage before it is too late.

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Monday, May 12, 2008

Social Networking For Those Who Want To Connect

The new age mantra of socializing is through social networking. It helps you connect with the top guys of a company. All you have to do is open your profile on a top networking site like Friendster or LinkedIn. You might have 10 friends in your contact list, those 10 friends might have 10 friends each in their contact list, and those 10 friends would further have their friends list and so on and so forth. This means that your profile can be visible to thousands of people.

Why Social Network Is Beneficial

First and foremost we should know that social networking is very cheap compared to other forms of networking. You open your profile for no cost. Companies who social network save a lot of money through it, which is not the case in advertising.

It gives you a chance to prescreen your customers, before you meet them, you know a bit about their personal preferences and like and dislikes.

You get an edge with your customer on a more friendly and personal basis. This is not the case with advertising. Advertising is not personal or customized to every one’s needs. In social network you connect at a more personal level.

By connecting with your customers at a more personal level you build credibility for yourself. The golden rule to be effective in a social network is to give before you receive. The more you give, the more you shall receive. A word of caution here! If you are big time into promoting your business then you might be spamed.

It is true that there are hardly any costs involved to social network but one has to invest a lot of time and research into building friends. It is only when you get very friendly in a personal manner that you can ask your friend to introduce you to a prospect.

How To Be Effective

Whenever possible give your valuable input through blogging or writing meaningful articles. There are sites where you can blog, give out valuable information about the topic and very subtly direct the reader to your site. People like to do business with those whom they trust and know at a personal level.

Conclusion

Though the networking scene is still new, it is catching up like wild fire. Businessmen nowadays are employing staff to constantly social network Yes. it is cheap but it takes up a lot of time. There are so many networking sites on the web. It is better to open your profile in a highly rated site like LinkedIn, Facebook, Friendster etc. Remember to keep updating your profile to your current stature and keep giving your inputs in the form of articles, blogs, live chat or simply your comments on somebody else’s blog or article. This will not only make you popular but also give you credibility which is so important to build any kind of relationship.

The Complete Guide To Social Bookmarking

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Social Networking Sites Your Window To The World

Social networking sites allow you the opportunity to reach out to thousands even millions of people across the globe. You can interact by blogging, e mailing, swapping pictures, chatting etc. There are plenty of forums that give you a platform to voice your opinion. No matter if you do not want to put up something, you can simply read what is there and update your knowledge on that subject.

Get The Most Out Of Any Social Networking Sites

There are plenty of Social networking sites on the net. Pick up the one that interests you and start interacting with people of similar tastes for example Team BHP is a forum for cars and bikes enthusiasts. The networking scene is huge and presents a very good opportunity for you to market your business to a greater audience. There are few points to keep in mind for you to optimize your contact list.

Your Profile: Putting up your profile is the first step towards interacting with other people. By posting your picture too will show you in a better light to others, you come across as a genuine person. People like to interact and do business with people whom they feel are genuine and can trust.

Work Towards Building A Relationship First: Like in the real world, you need to work on your relationships on the social networking sites. There is always a golden rule to be followed of give and take. The more information you give about yourself or your opinion on the matters discussed would make you more popular. Then when the opportunity comes for you to ask a favor like getting introduced to a top person who could help you grow professionally or in any other way, people would oblige you with it.

Contribute Sensibly: When you voice your opinion about something on social networking sites, let it be sensible and meaningful. Give proper information, in a way that it brings out the master in you for that subject. This will give you credibility and kudos. People will respect you and would not hesitate in doing business with you.

Choose the Right Social Networking Sites: The World Wide Web is full of networking sites. If you want yourself to be seen, then choose the most popular ones like LinkedIn, Hi5, Orkut etc. You can search the engines for popular networking sites, the sites that result on the first page will be the most popular ones.

The more popular social networking sites will offer you security regarding your personal information and would allow you the discretion of choosing your contacts. It will profit your business by many folds if you know how to optimize your resources and strike at the right time. The key is to give as much as you want to receive. Only then there is harmony in the community and everyone can grow and prosper.


The Complete Guide To Social Bookmarking

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Using Social Networks To Market

Using Social Networks To Market

Business was once a separate entity than play. Today, however, the two are combined when it comes to internet marketing. The use of social networks to market your online business is a situation of wonders. There are literally millions of people who live by their social network accounts and each of these people is a potential customer for your business. The art of social network marketing is in the social network page you create for your business or your business pleasure. The key things to remember when using a social network marketing approach include:


~ Making an appealing page. The page you create for your social network marketing needs to be one that everyone will want to read and visit on a regular basis. Unfortunately in today's society, outward appearance matters. So, be creative and make your social network page inviting and one that arouses curiosity. Placing a pretty or handsome face on your page may very well help increase the chances of acquiring a high number of friends.

~ Earning friends. In the social networking world, the key is social. Your page needs to come across as a socially aware page that is fun, exciting and liked by many. This means acquiring friends and a lot of them. Using the search function to pair up your interests (your business interests) with the interests of others is a great way to build a great friend and fan base.

~ Maximizing the template. There are a million and two templates available online for social networking pages. Internet marketing is all about the look and the feel of the site. Choose a template that is both creative and easy to read. There is nothing worse than a social networking page that is cluttered with a ton of images and music but with no real user friendly functionality.

~ Linking subtly. You have the option on many social networks to send messages to all of the friends on your list. This is a great place to add some links. But, commenting on other peoples pages and in your own social network blog will be the heart of the action for your Internet Marketing campaign. Just make sure not to link in every post and comment, this can be annoying and your friends may start to drop you like flies.

~ Offering more than a business. Social means social. This does not mean you can create a page that is all business and expect to get any returns from the marketing efforts. You need to make a point about something, a strong point at that and keep pushing the limits of those social boundaries. Being edgy can bring in viewers to your social networking page and thus reverting traffic to your main site.

When choosing a social network for your marketing choice, there are more people to reach than any other medium. Social networks often have integrated videos, voice messages, blogs, comments and blasts or instant messages that can help to get across the point of your site. To round out the marketing strategy, link the social network page to your blog, your main site and back to the social networking page thus creating a circle of marketing.

Andrea Chin surrounds herself with like minded people and learns from the best. Partner yourself with a Team that is willing to show you how YOU can profit online from ANY business.

The Complete Guide To Social Bookmarking

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Sunday, April 13, 2008

Social Marketing Basics

Social Marketing Basics

What is Social Media Marketing?

Social Marketing is made up of many different aspects. The important thing to remember is that anyone wanting to earn money online should be prepared to invest the time and effort required to build a genuine business. Using social media should be just one part of your overall traffic-building strategy, not the entire nor the only strategy you incorporate.

I share 4 key components of social marketing below. Learning the basic principles of social marketing and how it works will go a long way in helping you with not only your marketing efforts, but your notoriety and reader retention.

Blogging is Crucial in Social Marketing

Your blog is naturally a social marketing tool. By using good posting strategies, linkbait, clip marks, utility posts, commenting, growing your audience, setting up social widgets, content exchanges or blog carnivals, and social media optimization you will have set a powerful base for your website. The building blocks of social marketing success are one of the critical components to making your online business not only visited more, but critical to your monetary success.

Using Social Sites Properly

Learning the common social site features will enable you to grasp how to use these communities to their highest potential. Creating a powerful profile is very important. Making friends on social sites is just one power networking strategy, along with having others submit respond to, and vote on your content. You also want to understand the rules for each social site so that you don't get your account banned. Tagging is another critical aspect to your social marketing, and being able to measure your marketing results.

It's a Conversation, Not a Sales Pitch

Starting conversations is a power strategy. Knowing the Golden Rules of Social Networking will enable you to get maximum views for your social networking, forum activity, and on how to find social networks in your niche. Learning Social Power Linking Strategies will enable you to drive organic traffic to your site, and will provide you with continuous streams of repeat visitors. People who are searching for information in your niche will find you because of the social marketing strategies. Social marketing does many things, it not only puts you in front of those who are in those specific social sites, but because you are creating links, regular followers will come simply because the search engines will notice all your efforts and all the organic traffic that you are creating. This in turn will help you with your search engine rankings.

A System Is Critical To Being Efficient

In order to incorporate these strategies you need a system, a guide, on how to do this effectively and a place where you can share your findings and questions with others. There are several communities where bloggers band together and where social marketing tactics of all kinds are shared and discussed in great detail.

Great free communities to get involved are MyBlogLog.com, BlogCatalog.com, and SocialAuthority.Ning.com. People interested in social marketing and better blogging tactics are working out new social marketing tactics and helping each other progress in busy communities such as these.

Jack Humphrey is an expert in social marketing with over 10 years experience in SEO, link building, and blog marketing. For more information on getting more traffic with social marketing see Social Power Linking.



Social Bookmarking Guide
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Wednesday, April 9, 2008

Get Hooked On To The Online Social Networking

Click Here For Free Info On Online Social Networking

In this day and age you cannot possibly think of going about doing your business without being a part of an online social networking site. It helps you to stay in touch with your friends, make new friends and revive old friendships. On the professional front you meet prospects and people who can help you build your business or career. Everyone uses an internet and it is not possible that they are not a part of a social network; or have not been invited to join one like Hi5 or Facebook.

Online Social Network – The New Age Mantra For Business Men

Social Networking does much more than staying in touch with friends via chat, blog, photo swap etc. It can be an effective tool in building your career. You get to meet the right guy who knows another right guy and can be the link for you to meet him. If you use the right technique you can do wonders to your business. But if you think that by just being a part of the online social networking bandwagon will do wonders for you, then you are mistaken. It is basically a platform for you to showcase yourself in the right light to the right kind of audience and bring value to yourself and your business. The below points will help you add that value.....read more

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A Foreword On Social Bookmarking Software

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Social bookmarking software has fulfilled the dreams and aspirations of many webmasters and writers. This software has enabled an emergence of a large number of much needed social bookmark sites that have given an impetus to interaction between online communities, enabling them to share mass information, data, articles and even tidbits of gossip.

Bookmarking Software Helps In Building Bonds

Social bookmarking software has hit the nail on the head by recognizing and fulfilling the requirements of like-minded people. Now such people can share a variety of information such as simple tips, concerned advice or even important data through social networking sites such as Digg and Furl. Thanks to bookmarking software, these networking sites are immensely popular as they allow their users to use tags, categories and other means to get to the relevant content.

Social Bookmarking Is Automated

Social bookmarking enables online surfers to share and store information that that they benefit from as well as enjoy. It is the social bookmarking software that automates the task of individually bookmarking each site. The software makes sure that social bookmark networks are streamlined as well so that the users can access the most relevant content....read more


Discover The Secrets Of Internet Marketing Geniuses And Finally Live The Life Of YOUR Dreams! Learn About:
Web 2.0Video Marketing
PPC
Blogging
SEO
Affiliate Marketing
Joint Ventures
And More...
FREE Lifetime Subscription. A $197 Value! Get Yours NOW ==> Internet Marketing Geniuses

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Friday, April 4, 2008

Software For Social Bookmarking

Click Here For FREE Info On Social Bookmarking Software

Social bookmarking is the business tool of current times. It is the buzz word in all internet circles. A few years ago blogging was the thing to be done, today it is bookmarking. This thing is here to stay, and catching on like wild fire. Today it is the sacred duty of every freelance writer to integrate this tool into their marketing strategy. This tool has been around for almost five years now, and it is only getting better with time.

Decoding Social Bookmarking

Social bookmarking involves saving and categorizing your personal collection of bookmarks. You can also share this collection with others on your network. You can take the bookmarks saved by others. You can add these to your collection of bookmarks. You can subscribe to others’ lists. There are endless ways in which you can benefit and help others benefit as well....read more

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Advantages Offered By Web 2.0 Advertising

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Web 2.0 applications involve a social factor where the users generate and distribute content. They are also awarded the privilege of sharing and reusing the content. Web 2.0 is thus heralded as a revolution in the computer industry which is a direct result of the movement towards the Internet as a platform for applications. It also encompasses the need to comprehend the basic rules for success on the new platform. The mainstay of Web 2.0 advertising is by word of mouth. Using social networking to develop new connections and expanding the horizons of your presence on the Internet is a key factor.

Benefits Of Social Networking

Social networking sites contribute a great deal towards helping people to interact with each other. These sites do not just help people to interact but also go a long way towards enabling them to share their likes and dislikes. Social networking sites help people to share and exchange photos, music, video clips as well as TV clips. Becoming aware of the target market and their various likes and dislikes helps you to gauge more about the kind of products and services they prefer. This exercise by itself helps you by saving the time, effort and money which would otherwise have been wasted on a wrong target market. These features make Web 2.0 an ideal platform for businesses to advertise their services and products....read more

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Tuesday, March 25, 2008

Is Social Marketing A Ticket To Business Advancement?

Click Here For FREE Info On Social Marketing For Profits

Why should you use social marketing for your internet business? It has been proven time and again that social marketing helps an internet business grow by leaps and bounds. Some of the reasons for this exponential growth have been cited below.

Social marketing has become an internationally accepted way of collecting information. Various social networking directories help you stay current on all the latest developments.

People indulge in social marketing because it is the easiest thing to do to promote their business. One needs to just set up a blog and bookmark all the popular directories. Don’t get discouraged if you have never tried blogging before. If you can talk and if you can type, you can maintain a blog. Make sure to make one entry in your blog everyday. It is easy to attract traffic to your blog. Submitting your blog posts to chosen social directories makes your efforts worthwhile....read more

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Monday, March 17, 2008

Social Bookmarking Tools - Let Us Know About Them

Click Here For Free Info On Social Bookmarking Tools

Statistics prove that social bookmarking tools are liked more than browser bookmarks or favorites. Why? Well, it is because they provide accessibility from any computer, incorporate superior details in archiving and recovery and also provide us with the ability to share our bookmarks as a whole or by tags with others.

Today, a large variety of social bookmarking tools, with different functionality and rates are available in the market. The prime goal of bookmarking tools is to help you save bookmarks to an online service or tag them with relevant keywords. Social bookmarking tools also allow you to clip all or a portion of the page that you bookmark, with comments and more meaningful content.

The Everchanging World Of Social Bookmarking Tools And Their Benefits

Click Here For Free Info On Social Bookmarking Tools

You might wonder- ‘why do so many web users use social bookmarking tools?’ Let us look into some of their benefits to answer this question.

Social bookmarking tools enable like-minded people to find each other so that they can create new communities of users around a topic

These tools allow specific groups of people to share resources efficiently

They help one in finding new insights on a topic by viewing what others think about it

They help to automatically save cached copies of the pages that you bookmark

They incorporate various mechanisms for sharing information via RSS, integration with other tools

What’s more, some social bookmarking tools also allow you to assign a particular URL as "private" so that you can keep it only for yourself!...read more

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Social And Business Bookmarking - Using Bookmarks To The Optimum

Click Here For Free Info On Social And Business Bookmarking

You might have read something interesting on the internet and while reading you might have also noticed an icon that says "share" or "bookmark". Welcome to the world of social and business bookmarking. If you want to know more about social bookmarking or how bookmarking can benefit your business, simply go to Google and start a search under that term. You will find a plethora of sites and references.
Benefit Galore

Social and business bookmarking are two sides of the same coin- ‘bookmarking’. Social bookmarking helps web users to store, classify, share and search for their favorite private or social internet bookmarks, while business bookmarking helps businesses do web promotion and reach large groups of people at a fraction of the cost by allowing the storage and sharing of bookmarks online. Such bookmarks can also be accessed from any computer at any time by the businesses.

Yes, it is true that social bookmarking can give you an online presence for you home based business and help you in the online marketing of your business. Large MNCs like Sony etc also recognize the value of social bookmarking in advertising and promoting their business. You can opt to integrate social bookmarking and blogging to help your business scale greater heights or you can choose to trade bookmarks with other social bookmarkers to get more viewers for your online business....read more

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Friday, March 7, 2008

Top Social Bookmarking Sites

Click Here For FREE Info On The Best Bookmarking Sites

Social bookmarking sites help you find great content on the internet. These websites allow users to post content that they like. They also allow them to list and share this content with other users. You need to become a member of these sites first. Some of them are very particular about admitting the right people to their sites, but generally it is quite easy to sign up. The best part is that these sites are free for all internet users.

The Best Bookmarking Sites

If you are looking for a technology related environment, then Slashdot.com is the right place for you. It is one of the original social bookmarking sites. They offer authentic information and filter out the content that you are allowed to post. It has a professional feel and has a user friendly interface.

If you want to save your time and effort, Popurls.com is the place for you. This website combines material from about two dozen social bookmarking sites. That offers the users a unique advantage. Even though it has a blue-on-black layout that makes it difficult to read, the vastness of its reach makes it worth your while.

Another technology related site is Simpy.com. It allows you to tag bookmarks created by others. You can also save others’ bookmarks to your own list. This website also allows you to go to others’ links. However, it is not very user friendly and difficult to navigate.

If you are keen on videos, YouTube.com is the best social bookmarking site. It is very user friendly, very well laid out, and absolutely clean. Its search functionality is super. You can post your videos here, you can view other’s videos, you can leave your comments, and you can copy paste videos on to your own website. You can do just about everything here. This site has become so popular with the users that even some news networks are using YouTube.com videos.

More Info

What YouTube.com is to videos, Flickr.com is to photographs! If you are looking to post photos or search for photos this is the place to be in. This site is dedicated to photos. The best part is that the pictures posted here are subject to public domain licensing rights. That means that you can use any of them, free of charge. You do not need to pay any royalties either. Isn’t that just great? All in all this is a great social bookmarking site.

Yahoo too has joined this new wave with My Web 2.0. This site has great search capability as it combines Yahoo’s search might. This site is good for sharing, copying, and posting links.

Furl.com is a social bookmarking site dedicated to travel. If you want to create a shopping list of different websites, then this is your place.

If you are keen on creating individualized lists then Listible.com is the site to visit. It is a new social bookmarking website that shows great promise.

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Social Bookmarking - A Potential Tool

Click Here For FREE Info On Working Of Social Bookmarking

How is social bookmarking becoming a potential tool for internet marketing? Social media sites have become a great place for business information. Their informal setting induces many entrepreneurs to use them for subtle marketing. If you have developed a social media site, note that it has a huge marketing potential. In fact the fun starts now. Whether you attract visitors to your site, or you go fishing for them; both ways the traffic is yours.

How Does It Work?

Have you ever made a ‘friend’ request on a social media site? Has a website ever invited you to bookmark your sites of interest? If you are a regular internet user, in all probability all this has happened to you. Do you ever wonder why you should go about making friend requests or even accepting such a request? Well, this is the basic step of participating in social bookmarking.

When a friend request is initiated it becomes possible for your social media page to get listed on another site. Now when anyone visits that site, they may get compelled to click on your link. If bookmarking is allowed on this site, the visitors have the advantage of seeing who all you have bookmarked as your friends. Not only that, they can also see how many more people have bookmarked your site. It is amazing indeed. That is the biggest advantage of participating in social bookmarking. Inner site rankings are provided to let people know the popularity of a website. Make sincere efforts to get your site ranked well. This is a great opportunity to have your site publicized.....read more

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Tuesday, March 4, 2008

A Beginners Guide to Social Media Marketing

Click Here For FREE Info On Some Common Ways Of Traffic Generation

In the past few years, Social Media and Social Media Marketing have become buzz- words. This is due to the popularity of sites like MySpace, Digg, etc. The social media have two components - user generated contents and the ability to form networks of friends for sharing contents.

In sites like MySpace and Facebook users create their profile pages and use texts, pictures, and videos to embellish the pages. They can then share those contents with others in their friends' network, or the social network

In sites like Digg, YouTube, Flickr users submit a summary of news articles, pictures, videos and they vote on the contents submitted by others. Popular contents are featured on the homepage and it drives massive amount of traffic.

There are many variations of the two models described above, including a combination of the two.

Using the social media sites to promote your product or services (or a website) is called social media marketing. There are two types of traffic you get when your content becomes popular in a social media site.

The primary traffic or the direct traffic comes from the site where it becomes popular. For sites like Digg,it can be huge and your site should be ready to handle the surge in traffic without crashing.

When your site becomes popular in a social media site, people talk about your site and the post that becomes popular. They will put links to the content. The secondary traffic or the indirect traffic flows from those links long after the surge due to the primary traffic is over.

So, what are the benefits of primary and secondary traffic from the social media sites? The primary traffic exposes your site to people who have no other means of knowing about your existence. Some of those visitors will become regulars to your site if you are providing something that they want on a regular basis.

The greatest benefit is the natural links to your site given by others because they want to discuss your offering. Natural links from a large number of relevant sites improve your search engine rankings and organic search traffic.

Social media marketing lets you expose your site to a large group of people. If your search engine traffic has leveled off, shifting your focus to the social media marketing and becoming successful in that will take you to the next level in search engine traffic.

The only other alternative for increasing your search engine traffic is pay per click advertisement. If you are already running a PPC campaign, you can continue your PPC campaign through out the year to sustain increased traffic from search engines at a cost.

Social media marketing is free and making your site popular a couple of times in a year is enough to sustain increased traffic through out the year.

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Saturday, February 23, 2008

Social Bookmarking Is Here To Stay

Have you ever read a really interesting article online only to see an icon underneath that suggested you should "share" or "bookmark" it? If so, you have probably become aware of a phenomenon known as social bookmarking and it is here to stay. In a most rudimentary way, social bookmarking is reminiscent of the "favorites" button you most likely know about. It is located in your browser bar - you might have it set up with a shortcut on your keyboard - and it permits you to save certain websites or pages to your computer. Later on you may access them to either revisit them, check on any developments, or just to be saved the time and hassle of having to type in the web address each and every time you want to visit. Of course, if you are not at your computer, then you will have no access to your saved web pages.

Social bookmarking is somewhat similar with the exception of its being a 'Net wide phenomenon. Thus, you may save the web pages you would like to remember or later on visit simply online. There is, however, another most interesting component to this phenomenon: other Internet users have access to your "favorites lists" and you may have others click on these links as well so as to see what it was that you were looking at. If you are an affiliate marketer, then this little slice of life is worth its weight in gold since it means that there is a whole segment of the population out there that can be wooed for free!

Since these social bookmarking sites are hugely popular, any links placed of them will have a most sizable exposure, which in marketing terms is almost akin to niche marketing. It is therefore not surprising to find that some articles - especially those that serve as vehicles for advertisements - will be saved to a plethora of such social bookmarking sites, and sometimes will even be geared to a specific clientele that seeks to encompass the median website user with respect to age, gender, and interests. Articles bookmarked at sites where the surfer dudes are most likely to visit will have a different tone and feel than those which are written for a conservative clientele.

Of course, do not put too much stock into the social bookmarking phenomenon if you are an affiliate marketer on a tight budget. Yes, there is the opportunity for a plethora of free advertising, but do not be misled into thinking that you can use social bookmarking instead of any other kind of advertising. It is a great boost for your already ongoing marketing campaigns but it cannot replace any such campaign. Instead, if you fail to advertise further, even the little bursts of extra traffic will do precious little to help your bottom line since many other marketers are doing exactly the same thing and while an article that is fresh and new will undoubtedly rise to the top, as soon as newer and fresher content becomes available yours will gradually sink.

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Saturday, January 26, 2008

3 Reasons Social Marketing Must Be A Part Of Your Business

If you are trying to sell things on the Internet and you do not have a blog you are putting yourself at a disadvantage. Would you go to play golf without a putter?

Your competition is blogging and they are beating your pants off every day with ease. A part of blogging is submitting your articles to social directories.

Here are 3 reasons social marketing must be a part of your Internet business.

1. Social marketing is a popular way to get information. Directories like Digg and Netscape are quickly becoming the choice of people all over the world as a way to keep up to date on what is going on.

If you are not blogging and submitting to relevant social directories you are missing out on this easy form of traffic.

2. Social marketing is easy to do. Here's what you need. You should get a WordPress blog and set it up so that you can quickly bookmark the top directories. Then you should post in your blog everyday. If you can talk and type you can blog.

3. Social marketing is an interactive way to develop relationships with your readers. This has become know as Web 2.0 and it is important to the future of your business.

People still like to deal with people. This is an age-old sales trick that sometimes gets lost on the Internet. By making yourself and your blog interactive you become a real person. This will help increase your chances for sales and repeat sales.

4. Search engines love social marketing. You are making their life easy when you blog around keyword rich topics that a person researching can find. When you master the techniques of social marketing you will find you can get on page one of Google and other search engines very quickly.

The reason for this is search engines are spidering Digg, Reddit, Newsvine, and many more non-stop looking for fresh relevant content to put online. This may as well be you as opposed to your competition.

If all of this seems confusing it really shouldn't be. Read "The Authority Black Book" by Jack Humphrey. It is a free ebook you can get online. In it you will learn everything you ever wanted to know on social marketing and how to use it to increase your business.

Do not wait until tomorrow to get started. Do it today and your Internet business will thank you.

For Web2.0 info click here

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